When seeking the answers for how to build an email list one of the
first tasks that requires to be addressed is the need to attract targeted traffic
to your website and blog. You can then offer a free inducement in
return for the prospect to sign up to your email list. So it is very
important to find the most suitable keywords that will attract a
targeted group of online searchers.
Remember, an email list is at the heart of a successful niche online business
and it is where the value is found. Build a responsive list and you
will have a well to tap into when you want to boost your online income.
So what keyword tools are freely available to help you help find the
best targeted keywords to build your email list?
Google should be
your first place to look and it offers several different means to search
and locate the keywords that will best work for the niche that you are
targeting. The Keyword Tool is simple to use where you can find the
exact search terms people are using to find information, how many are
using these per month, how competitive the term is with advertisers and
also the ability to get exact or broad matches of the keyword. You don't
need a Google account to use this facility and this should be used on a
regular basis to check that you are only using keywords and phrases
that are regularly used by the niche itself.
The next free service offered by Google to find keywords to help build your email
list is called Google Trends. Once you have some keywords you can check
out their search history. This facility provides data for the last five
years giving you an idea if the search term is consistent and whether
it is seasonal and in which countries it is most used. This is a
valuable tool to check the potential fluctuations in demand for
information and products and to ensure that the interest is not slowly
dying but showing consistent search statistics.
Whilst you are using these two facilities, don't forget to sign up
to Google Alerts. This is a very convenient method to stay in touch
with what is hot in your niche market. All you have to do is enter the
most popular keywords and phrases and Google will send you links via
email to new content, stories etc. You can select the different formats
such as news, web, blogs, video and groups. From this you can keep
abreast of what is happening and which niche keywords and phrases are
presently being used to undertake searches for information.
As you
can hopefully see, with a little effort yet no expense, you can source
an incredible amount of free research information about your niche and
really target your audience with the exact keywords and phrases that are
most popular, and also the ones that have a reasonable amount of
traffic but are not being targeted so much by other information
marketers. This then offers an opportunity to create unique content
based around keywords and phrases that match the exact searches terms
being used. By regularly creating such content, you will be able to
enjoy a constant stream of targeted traffic to your website and blog,
and thus steadily building an email list. "Enjoy Your Coffee"
Be sure and visit The Corner Market-ing Blog
Michael Stanley
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